Elon Musk has long spoken of his desire to launch “X, the everything app”, seemingly inspired by China’s WeChat. The ongoing rebranding marks the biggest change to Twitter since the world’s richest man bought the platform last October.
The billionaire and his company’s chief executive Linda Yaccarino appeared to confirm the change by posting pictures of the icon beamed on the side of its headquarters in San Francisco, California. Musk launched his own artificial intelligence start-up earlier this year, dubbed xAI, which would work with his existing companies – including Tesla and Twitter.
