As LGBT Pride Month got underway, various global corporations swapped out their logos on Twitter for substitutes featuring the colors of the pride flag, but only in some markets.
Brands like Pfizer, Cisco, General Electric, Mercedes-Benz, Vogue and Bethesda changed their logos on their flagship Twitter profiles, but made no changes to accounts targeting Middle Eastern markets. For example, pharmaceutical giant Pfizer changed its logo in markets including America, Mexico, and Canada, but kept it the same on its Saudi Arabia profile.
